Dragon Rouge Seminar: Brands with ‘ Sustainability inside’, 23 April 2010
Despite these troubled economic times, there are signals that while trading down in price people do not want to trade down values. Sustainability remains a huge opportunity for brands. Those ‘doing well by doing good’ are managing to get ‘sustainability inside’. We’re convinced that those brands that seamlessly integrate sustainability into the heart of the organisation will be the brands that win. This seminar looks at how to integrate sustainability within your brand – not as a separate strategy or model. We are running this seminar as a joint event with leading corporate sustainability strategy consultancy SustainAbility.
At Dragon Rouge
23 April 2010
09:30-12:30
Registration: 09:00
