Seminar: Appetite for change - emerging food trends, 28 April 2010
Achieving the elusive point of difference in today’s food and drink marketplace has never been more of a colourful, or difficult challenge. National treasure brands; invader brands; artisan, cause-related brands – the choice is huge and often bewildering. And tastes are influenced and change by the day, week, month. From ‘pop up’ to ‘celebrity’ brand; from ‘viral’ overnight success to cult discovery brands. So how can your brand antiicpate and ride the trend or better still, create it? Painting a broad canvass inspired by many media and influences, Dragon Rouge will walk you through our view of the big and small food trends that could impact your consumer and brands in the coming months and years.
At Dragon Rouge
28 April 2010
14:00-16:30
Registration: 13:30
