Ulrik joined Dragon Rouge as a member of the London business brands team in 2007. Now permanently based in Copenhagen, he heads up our Nordic activities, making sure clients in the region can draw on local insight, but get the benefit of the strategic and creative resources from the entire Dragon network.

Through his time in London and Denmark he has been involved in major global brand programs for organisations as global financial messaging provider, SWIFT, the accountancy body ICAEW, financial group ING and climate and energy solutions producer, Danfoss. His understanding of brand strategy as well as extensive implementation experience - both off and online - makes him a great asset to any project with creative and strategic deliverables across multiple platforms and channels. 

Before joining Dragon Rouge Ulrik worked for Indigo Creative - a London based communication agency focusing on governmental and educational clients.

Ulrik is a native Danish speaker and is able to work across the Scandinavian region in local languages.